CIMB

Rewards App (Proposal)

The Challenge

How do you inform customers about deals and promotions in a more accessible way? Most monthly catalogues sent to customers via post mail either ends up unread or in the trash bin.

The Solution

Introducing CIMB Rewards mobile application, Malaysia’s first mobile rewards program! Thumb through 6 different categories from 4 regions, all from the palm of your hand! Be it dining, travel, retail, health & wellness, entertainment or regional offers, your rewards are with you in your pocket, wherever you go. The new way to experience your rewards!

The Execution

The easy-to-use search tools help you find privileged deals closest to you, wherever you are in Malaysia! Browse by categories, list, map and AR, save your favorite promotions and share them with your family and friends on Twitter! App Features: See a map of rewards near your current location. View featured rewards in your area. Browse for deals by category to find just what you need. See a list of rewards near your current location sorted by distance. Share deals with friends and family via social networks. Get notifications for each new reward that’s added. View contact information for participating businesses. Get directions to participating businesses via Google Maps. Rate the deals according to its value for money. Travel assistance with embassy and emergency contacts. Customer service numbers for any credit card issues. Apply for additional CIMB credit cards. Collect points and unlock badges when you share or rate deals.