The Challenge
How do we let Malaysian experience their Volkswagen dream car even before they reach?
The Solution
Volkswagen Digital Showroom. An iPad application that enables you to discover in depth every Volkswagen car model, customize it (shareable on social media), calculate your financials and make an appointment for a test drive.
The Result
The customer loved the application and shared their customized cars on social media. Test drive appointments have increased by more than 30%.
